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Puzzled Over

Oh God, Not You

Everyone’s all up in arms today because Time Magazine, in an effort to cop out from making a decision that means absolutely nothing in the long run, has named You – yes, *you* – as the Person Of The Year. By playing the horrible, horrible Web 2.0 card:

And we didn’t just watch, we also worked. Like crazy. We made Facebook profiles and Second Life avatars and reviewed books at Amazon and recorded podcasts. We blogged about our candidates losing and wrote songs about getting dumped. We camcordered bombing runs and built open-source software.

…they utterly fail to consider that almost all of these things were happening *last* year. And most, the year before that.
I expect the market demand for [Lebowski mirrors](http://uplued.com/waffleimages/files/f4/f4210882602b1543edcd41420e6c7b377d2703c4.jpg) to go through the roof. I also expect Chrysler’s marketing department to get axed.

Chrysler, you see, is sponsoring this year’s online article for Person Of The Year, and [if you watch the ad](http://cache.ultramercial.com/d/005-434/chrysler_flash.html), you’ll notice the immediate irony:

The hell I’m not!

I look forward to the Person Of The Year 2007 being “Everybody”, followed by “Humanity” in 2008, and as a complete twist, “Those Guys” in 2009.