It makes me queasy to see that Apple’s chief designers are now reporting to operations. This makes no more sense to me than having them report to the LLVM compiler team in the Xcode group. Again, nothing against Jeff Williams, nothing against the LLVM team, but someone needs to be in charge of design for Apple to be Apple and I can’t see how that comes from operations. I don’t think that “chief design officer” should have been a one-off title created just for Jony Ive. Not just for Apple, but especially at Apple, it should be a permanent C-level title. I don’t think Ive ever should have been put in control of software design, but at least he is a designer.
I don’t worry that Apple is in trouble because Jony Ive is leaving; I worry that Apple is in trouble because he’s not being replaced.John Gruber
Two months ago, I swung through the Facebook “Ad Preferences” interface. I have been so diligent in marking most individual ads as irrelevant – because they are genuinely irrelevant, not because I merely dislike advertising – that the ensuing advertisements were flying off the rails.
I returned today to knock a few more off my list, knowing that these things attach to your profile like ticks in tall grass. I continue to wonder why any of these exist as something an advertising campaign can be built off of, and if you’ve never looked at yours, you should.
In the name of documenting what I’ve removed:
I have removed an advertising preference for Bark (sound).
I have removed 10 years of Football Manager releases, from 2005 to 2016, but excluding 2015, which was not in my advertising preferences. This is ironic because I am in the game’s regen database starting in the 2015 release. (Weird story.)
I have removed technical concepts, including COM file, HTTP 404, the 2014 release OS X Yosemite, and 1080p.
I have removed Bible, God, and First Epistle to the Thessalonians.
I have removed multiple places I have never been: New South Wales, Chino California, Germany, Entre Rios Province, South West England, North East England, and State of Mexico.
Not to be outdone by specific locations, I have removed geographic concepts: City, Country, and U.S. State. Also, somehow, List of United States cities by population.
I have removed five seasons of The Amazing Race (14, 17, 18, 21, 22). While I did watch TAR back in the day, I stopped around season 10.
I have removed both Love (band) and Love.
I have removed a number of purely weird concepts or things, including: Fictional film, Food craving, Gift, Institution, Mammal, Online, Resource, Remake, Ticket (admission), Time signature, Special edition, Sound, Vertebrate, and Wristband.
I have removed Socialistische Partij Anders. I’m sure they’re delightful, but I don’t think I need the ads.
I have removed multiple pieces of media I’ve never seen, including The Ringer (1931 film), Ghost (1990 film), and Godzilla (1954 film).
Lastly, and perhaps most importantly, I removed an advertising preference for Facebook.
In June 2017, Seaburg visited Kentucky to attend Camp Runamok, the annual “summer camp for bartenders.” At the Wild Turkey Distillery in Lawrenceburg, Seaburg attended the screening of the brand’s latest Matthew McConaughey commercial and was amused by the actor’s famously unique vernacular. Later, Seaburg and some fellow attendees decided to look up the video on YouTube to see what other people were saying. One seemingly innocuous comment would set everything in motion: “Y’all need to try some wild turkey [sic] mixed with Mountain Dew. I call it a Turkey Dew. Trust me you will like it.”
The Runamok group immediately made a Mountain Dew run and began dispensing the drinks as a “layback” (a shot poured directly into someone’s mouth), accompanied by a line McConaughey utters in his Texas stoner drawl: “That’s reeeeal nice.”
I love bizarre highballs and laybacks so I fear that it won’t be long until I demand one of these, even if I have to BYOD.